Masthead ideas

This is the first masthead I came up with. I chose not to use this masthead because I felt that it looked to childish and as my primary target audience was of a slightly higher age, I wanted it to be more suitable for them. As well as this, it was black and due to my regional slant, I had decided that my masthead would be the colour of Cornwall, Gold/yellow.

This is the masthead that I used on my products because this represented my target audience the best out of my trials because it is a simple font, that is the right colour and has the Cornish dots flag in place of the dot above the ‘I’. This masthead was my favourite because of the connotations that it would have and the professional look it carried.

I didn’t use this masthead because I had made the choice that my masthead wouldn’t be black and would also not have the word ‘mag’ with it because it was too long and isn’t as good and the font was too bold. 

I didn’t use this masthead because although it was the right colour, the font was a bit sharp and sophisticated, which wouldn’t support my target audience. As well as this, it had the word ‘mag’ beneath ‘Gwari’, which is something I had chosen not to do.

Although I did like this masthead, I decided that it wasn’t suitable for my target audience because it was a bit juvenile and my target audience is slightly older than that and I wanted to appeal to them the best. As well as this, I had chosen not to add any other words to ‘Gwari’